How Siemens engages with employees – online and offline

According to Head of Internal Communications for Siemens Corporation, North America, Shelley Brown, the goal of their internal communication plan is simple: “to foster engagement while helping employees understand the company’s business objectives and how they fit into them.”

Taxtics include Digg inspired internal social media where employees can like and leave comments on all articles, and Yammer to enable internal conversations.

Business use:

  • Tips for tools and ways of using social media and other interactive forms of communications (videos, blogs) in internal communications

Full article here


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